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In this article, we showcase Kristin Llewelyn’s The Sponsorship Company and e2a’s work helping financial institutions make the most of their sponsorships. She’s a friend of e2a going back to her days at Boeing Employee’s Credit Union. How to Turn Credit Union Sponsorships Into Growth One of the biggest gaps in credit union sponsorships is […]
Read it →Looking at the rest of the year, auto industry analysts point to slightly lower, but still healthy auto sales market. 2025 ended stronger than expected, and major forecasters like Cox Automotive project the following for the remainder of 2026 (as of 3/26/26): What are the drivers of 2026 auto sales forecast? Many factors are driving […]
Read it →What Are Long Tail Keywords? Long tail keywords are multi-word search queries that tend to be lower funnel. These keywords are highly specific and tend to drive relatively low search volumes, but, can be very efficient and profitable. An analysis of queries with 3 or more words over the span of 12 months showed these […]
Read it →The 2025 edition of America’s Credit Unions Marketing, PR, and Development Council Conference happens in Austin, TX (March 23 – 26, 2025), and we’re excited to be a sponsor the Diamond Award cocktail reception again! Like last year, we’re not going to hit you over the head with sales pitches about why you’ll enjoy working […]
Read it →***Updated 4/13/26 with a link to 2026 auto sales outlook*** 2025 Auto Sales Outlook: What Financial Marketers Need to Know For credit unions and financial marketers, keeping an eye on emerging trends is essential for staying competitive. Looking ahead, the auto sales landscape in 2025 promises both challenges and opportunities. With shifting consumer behaviors, advancements […]
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